Website Redesign Melbourne
A website redesign Melbourne teams use when their existing site needs rebuilding. We handle the technical side — preserving your search rankings, mapping old URLs to new ones, and moving your content safely — so a redesign is not a traffic loss.
What you get
SEO audit and ranking preservation
analyse what search traffic you have now, then rebuild to keep those positions.
Redirect mapping
every old page gets a redirect to the equivalent new page, so broken links do not lose customers.
Content migration
copy your existing content into the new structure safely, preserving any search value.
Fresh design and structure
updated layout, navigation and user experience without the guesswork about what matters.
Launch planning
timing and testing before going live, with rollback plan if something does not work.
Three steps, no mystery
We audit your current site's search rankings, traffic sources and content, then plan the new structure around what already works.
Build the new site in parallel with redirect mapping, so old pages route correctly the moment we switch.
Test everything, brief your team, then launch — we monitor closely for the first week to catch any issues.
What people ask before they start
Not if we handle it properly. Redirect mapping and preserving content structure protect your rankings. We audit your traffic sources first and plan around keeping them.
We set up 301 redirects from every old URL to the new one. Search engines follow these and transfer any ranking value. Visitors clicking old links go to the right place automatically.
Usually six to ten weeks depending on how many pages you have and how much content needs rewriting. We do planning and audits first, then give you a realistic timeline.